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Real Estate Cyber Security

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Cyber Attacks on Real Estate Agents and Brokers Victimize Clients

As cyber attacks on real estate agents and brokers increase, clients are paying the price.

Security, Privacy, & ComplianceMost of the country is facing high demand for housing with extraordinarily low supply.  This creates a highly competitive sellers’ market in which buyers compete to have offers accepted. The urgency and need to move fast makes real estate agents, and their clients, prime targets for cyber crime. As noted in a recent bulletin from CRES Insurance, brokers and agents need to protect themselves and their businesses from cyber attacks, which can include adding cyber insurance for real estate organizations.

The Scenario of Cyber Security for the Real Estate Industry

Imagine being a real estate agent and receiving a call from client excited that their offer was accepted and confirming that they have wired the deposit, only to realize that their offer was not accepted.  They share the email with you with the instructions.  The email looks like is from you, your assistant, or your firm.  The message uses words and phrasing that you and others at your firm regularly use.  Without close inspection, the message appears to be legitimate.

Your email domain and/or your identity has been successfully impersonated. Your client has lost thousands of dollars. Your reputation is damaged. You may be facing legal action. All reasons to pursue proper data protection and security services to prevent real estate cyber attacks.

Real Estate Cyber Attacks

This form of attack, a Business Email Compromise (BEC), is on the rise and real estate agents and brokers are the target.  Attackers compile information about you, and how you work, from public sources and social media.  In some cases, you may be an unknowing victim of an advanced persistent attack. In these attacks, hackers install software the sits quietly on your computer, tracking your activity, and sending information back to the attacker’s servers. The attackers then use this information to impersonate you and/or your business.

Once an attacker can impersonate you or your business, your clients become the financial victims. You face a loss of clients and reputation, and potential legal action.

Real Estate Cyber Security Solutions

Like any business, agents and brokers need to ensure their systems are safe and secure with proper real estate cyber security best practices.  They should also take steps, specifically, to prevent domain and email impersonation. Here are three cyber security steps you can take to protect your real estate business from attacks.

  • Ensure you and your team understand cyber risks and how to minimize your risk of attack.
  • Use protective technologies:
    • Next-gen endpoint protection to prevent malware and ransomware on your computers
    • Email advanced threat protection to prevent phishing and other email-based attacks
    • Multi-factor authentication to protect your identity.
  • Configure different email security solutions that prevent domain and email impersonation

Feel free to contact us to discuss your security profile or for a security assessment.

 

 

Cyber Protection Solutions for SMBs

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Data protection iconAs our businesses become even more reliant on technology and cloud services, the frequency and sophistication of cyber attacks continue to accelerate. Your Cyber Protection 

Cyber Protection Needs

We need our businesses — and our people — to be aware, protected, and able to recover.

At Cumulus Global, our CPR model maps the necessary components of cyber security into three areas.

  • Communicate & Educate
    • Ensure you team understands the risk, educate them so they can avoid falling prey, create a culture of security and data privacy.
  • Protect & Prevent
    • Leverage advanced and “next gen” technologies to prevent attacks and to protect your networks, systems, data, and people from attacks.
  • Recover & Respond
    • No system is perfect; make sure you can recover your data and systems, return to normal operations, and respond to the technical, legal, and communication challenges.

Successful Cyber Protection relies on your policies and procedures, technologies, and people working in sync. Across more than a dozen focus areas, you need to balance the level or protection you need with the costs and with the risks of not doing enough. You need to balance external requirements, such as government and industry regulations, with internal priorities.

Your Cyber Protection Solution

To design and implement an affordable, integrated, and effective cyber protection solution for your business, start with a Cyber Protection Assessment (CPA).  A CPA will assess your needs, within the context of your business, and preferred solutions across 15 areas of focus:

  • Written Information Security Plan
  • Patches and Updates
  • Email Encryption
  • Data Destruction
  • Background Checks
  • Written Information Response Plan
  • Antivirus and Intrusion Detection
  • Email and Web Security
  • Account and Identity Management
  • Employee Training
  • Firewalls
  • Backup / Continuity / Disaster Recovery
  • File Encryption
  • Network Access Security
  • Responsible Parties

Using the results of the Cyber Protection Assessment, you can plan and implement your levels of protection in each area to create the balance that is best for your business.

Next Steps and Resources

Your best next step is to contact us and discuss your cyber protection status and needs with one of our Cloud Advisors. Consider using our Cyber Protection Assessment to understand your needs, current protections, gaps, and priorities.

Related Resources:

The Cost of Downtime Explained in 7 Ways

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A recent survey found that 40% of small and midsize businesses (SMBs) experiences 8 or more hours of downtime due to a severe security breach within the past year. According to the National Cyber Security Alliance, 60% of SMBs who experience a significant data breach go out of business within six months. The highest cost of an unplanned outage is more than $17,000 per minute. The average cost per minute of an unplanned outage is nearly $9,000 per incident. These statistics are sobering. For many SMBs, however, the risks still feel foreign and not something that warrants action. To protect your business requires some knowledge and good advice, intent, action, small investments.

It is easier to rely on myths such as, “We are not a target for cyber attackers”, “We can run on pen and paper until we recover”, and “Our customers will understand” than it is to assess your risks and take action. Nevertheless, the risks are real and the number of SMBs hurt by downtime continues to rise.

The cost of downtime can vary depending on the size of the organization, the industry, and the nature of the downtime. Downtime can be caused by various factors such as power outages, network failures, software issues, or hardware failures. In today’s world, it’s essential to streamline security if you’re a SMB, and understand the consequences downtime can have on your business.

Here are seven ways downtime can damage your business:

1. Monetary Cost

Downtime leads to lost sales and lost productivity impacting top-line revenue and your bottom line. These costs hit your pocket in addition to the cost of recovery and returning to normal operations. If you need to calculate the average cost of downtime, our specialists can help.

2. Customer Trust

When you are unable to serve your customers, they lose faith in your business. While downtime for natural disasters is understandable, today’s customers have little tolerance for disruptions due to cyber attacks and breaches. Lost trust means lost customers.

3. Brand Damage

Your brand identity and reputation drives customer loyalty and growth. Service disruptions from technology failures or breaches sends a message that your business may be poorly managed and is unreliable. These messages lead to loss of goodwill and create negative impressions of your business in the minds of your customers.

4. Employee Morale 

Disasters due to data loss or breaches means employees need to perform double duties. Employees spend time on recovery while working to keep the business operational. It often requires additional work hours. Recovery can be stressful and demoralizing.

5. Business Value 

Businesses that suffer data breaches and service disruptions are perceived as poorly managed. With the potential financial liability, public companies can see stock prices fall. All companies can suffer a loss of business value.

6. Legal Action

Downtime creates the risk of legal action. This is particularly true for downtime that is perceived as preventable. System failures, data loss, security breaches, and other incidents can put your business in breach of contract. You may also be in violation of state and federal regulations, making proper data protection and security vital.

7. Compliance Fines & Penalties 

As information privacy and security regulations expand, data loss and breaches create the real potential for fines and penalties related to regulatory compliance, privacy, and data retention requirements.

These risks carry the potential for lasting damage. Whether by increased financial burdens or winning back customers, the impact of downtime extends well beyond getting yourself up and running again.

Is your business worth protecting?

Protecting your business will not break the bank. We offer practical, affordable cloud infrastructure solutions that help you and your team understand the risks, prevent problems from happening, and continue operating in the event something bad does happen.

If your business is worth protecting, contact us for a complimentary Cloud Advisor session to discuss how we can improve your business’ resiliency.

 

Webcasts

Next Normal: IT Efficiency

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(02/23/2021) – COVID-19 and the events of the past 10 months have, and continue, to change the way we run our businesses. Are the IT choices made during the crisis the best for your business in the long term?

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15 Best Practices for Cyber Protection

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eBook | Source: Cumulus Global 

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